affinity cards


Football Club Affinity Credit Cards

Football

Use your football affinity card with pride!

Football club affinity credit cards are a great way to demonstrate your support for your team on a day-to-day basis. Issued by a bank in partnership with a football club, a football affinity credit card has a stylish design featuring the team's colours and emblem.

Although you sometimes won't see it advertised, football club credit card deals typically generate income for the clubs from their partner banks. This may be earmarked for special use, such as supporting their youth player football academy.

Besides supporting your chosen club, benefits for you as a football club affinity credit card holder may include discounts when shopping with selected partners or opportunities to win special prizes, exclusively available from your club.

Examples of football affinity credit cards:

Arsenal FC credit card - offers points for club merchandise and contributions to the club.
Chelsea FC credit card - offers points for club merchandise and contributions to the club.
Manchester United credit card - offers chances to win "money can't buy" prizes and club contributions.
Liverpool FC credit card - offers points for club merchandise and contributions to the club.
Tottenham FC affinity card - offers points for club merchandise and contributions to the club.

Why football clubs have credit card partnerships

Many football clubs in the UK have an affinity credit card, offering their own branded credit card to their supporters, issued by a partner bank.

Affinity cards can generate significant income for a football club - deals usually involve the banks paying a set amount to a football club for each new credit card account opened plus further payments over the course of future years, based on card usage. You won't usually see the specific levels of contribution advertised, due to "commercial sensitivities".

Affinity cards are also a great way for football clubs to deepen their relationships with their fans, providing a way for people to visibly demonstrate their support on a daily basis (by wearing their club's badge on their credit card, as opposed to on their sleeve) and opening up another communication channel with fans.

As a holder of a football club credit card, you'll receive a specially designed card - often one of a choice of cards - that you can use to show off your support. You'll also receive monthly statements, sometimes including special offers or other information from the club and its marketing partners.

Some football club credit cards also offer points-based reward schemes, which allow cardholders to earn points based on their spending that they can redeem for official club merchandise or use to enter prize draws for chances to win exclusive prizes.

Other affinity credit cards

Credit cards are offered by other types of affinity group, too. See the top menu for details or go straight to the pages about the selected affinity credit cards in the right hand panel.

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